TANSTAAFL Times is dead. In early 1996 I founded a libertarian newspaper called TANSTAAFL Times. The title was based on Robert Heinlein’s coined motto: There Ain’t No Such Thing As A Free Lunch. To date the publication has made me a small profit (under $100). The original intention was to publish twice monthly and as material became available I would shift to a weekly format.
The first edition carried two cartoons I drew (badly) myself, a news report and an opinionated feature article. It sold for 50 pence and went like hot cakes at a Libertarian Alliance conference. I had little trouble finding subscribers, my peak being 97 and with a peak print run of 250. I doubled the price without any problems.
Despite these low circulation figures and the fact that I paid contributors, I never made a loss. I managed to sell advertising space which alone covered all my costs except postage.
So why did only 24 editions appear in six years? After all if Samizdata offered to pay $50 for a 500 word article or a cartoon, I’m sure our editors would be at risk of being crushed in the stampede of eager wannabe contributors.
I took a lot of criticism, some of it to my face, for the failure to produce regular editions of TANSTAAFL Times. True, 24 editions is six times more than the average periodical achieves in a lifetime (anything more than five editions is a sort of success). The critics didn’t help, because they failed to understand the nature of editing a periodical.
I calculated that there were 74 distinct tasks involved in producing TANSTAAFL Times properly. As owner, editor, chief columnist, sole reporter, designer and subscriptions administrator (I’m forgetting some of my job description) I estimated that the job could not properly be done in less than eight days a month. But this assumed that I had material to publish. The reason that I offered $50 per article was twofold. First I wanted to be able to refuse rubbish. Second I wanted to attract lots of libertarians with something to say.
In six years I received exactly three unsolicited articles one of which was 10,000 words long. One was published. I had one offer of cartoons, but no samples. For two years every week I begged a cartoonist (who complained that he was broke) to let me have a look at the rejected material he offered to Private Eye which they found too “politically incorrect”. I offered £20, £30, once going as high as £150. Nada. In total I managed to scrape fewer than twenty articles out of different authors, most of which refused payment. I note that Samizdata gets more contributions than that every single week.
I had intended to produce a glorious 25th edition of TANSTAAFL Times, I’ve written four articles for it. But the fact that I knew that I wouldn’t get any authors without a fight was simply a battle not worth fighting.
So I’ve decided to write this blog and acknowledge that Samizdata.net is achieving what I had hoped for, and that I’m better off, at least for the time being, as a regular contributor to this blog, than ruling my own dilapidated kingdom.
I hope in due course to put an on-line archive of the 24 editions of TANSTAAFL Times. In the meantime they can be accessed through the British Library. I like to think that TANSTAAFL Times was ahead of its time: offering a libertarian slant on current affairs. I will miss it.
Antoine,
I received a few copies of TANSTAAFL and thoroughly enjoyed every one of them.
I am genuinely sorry to see it go but equally pleased to have you here.
I like your style